During the last year, my research about the science of happiness and gratitude, along with my related analysis of what publishers are buying, suggests that stories about dogs and cats continue to be big business in the literary world. They are pop culture and movie favorites too. Although my debut inspirational gift book, soon to hit shelves in January 2017, is not exclusively centered on Fluffy and Rover, I’m excited that some of my pages reflect the sweetness of beloved pets. The American Society for the Prevention of Cruelty to Animals (“ASPCA“) estimates that 40 to 50 percent of U.S. households include 70 to 80Read More →

In the last few months, I’ve been getting a crash course in independent publishing from idea generation to distribution. Candidly, the process is considerably more work than I anticipated but I am excited about the feedback from beta testers and the continued validation about potential readership appeal. I will report much more about what I’ve learned as my first of several books gets closer to a launch in early 2017. For now, I offer three observations: Writing for profit is a serious business. One should have a good idea, investigate competitors and figure out how the final book should be priced, marketed and sold. ForRead More →